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SearchResult Brochure detail

Creative Commons License photo credit: Jolante

My friend Kenny Gregg put on a great webinar the other night with David Wood and Jim Chao talking about Viral Marketing. You should be using Viral Marketing strategies in your network marketing business to increase traffic and lead generation. If you get a chance to watch their webinar do it. Kenny Gregg goes over 5 SEO mistakes most people are making on their webpage, article and in blog posts. Are you?

  1. Keyword stuffing. The concept here is if a few keywords are good then a lot must be better. You cold not be further from the truth. Google has formulas that gauge when keywords are being used too much. It is called keyword density. When Google’s formula says there are too many they will penalize you. Not only does it make for some bad content you will not rank for the any of the keywords with that content.
  2. Missing keywords. Your keywords must show up in the important areas that Google and other search engines are looking for. The title of the article is a very important one. If you do not have your keyword in the title of your blog post, article title or video then Google will not know what you are trying to rank for. You want to make it easy by being clear on what you are offering to the search engines.
  3. Missing Description. There are tags behind the senses that are working with the search engines. You want to control what the description tag is saying about your article, post, etc. The description tag is the little description about every result on a search engine. It is under the title link on the page. If you do not provide a description tag the search engine will make one for you. You want to create it because it will allow you to provide your keywords in the description tag.
  4. No SEO relevancy. All the aspects of your content and tags should be working together to help the search engines. The title tag, description tag, and article title should all have the same keywords that you are trying to rank for. Your blog title should not just be a random name but a money keyword that you will rank in the search engines.
  5. No Title tag. This is mentioned in the paragraph above but bears repeating. Your page or post should have a title tag. The title tag is the words that show up on the top of the webpage. You want that title that shows up in the browser to have a keyword in it. If you do not provide a title tag, the search engine will repeat the blog or webpage title and it may not be a keyword. Which after reading this article it should.

Go and look at your blog, Wordpress makes this incredibly easy, and look for the 5 SEO mistakes Kenny Gregg talks about. It will make your blog more visible and easier for the search engines to find you and rank your content. This will ultimately drive more traffic and get you more leads for your network marketing business.

The secret to amazing Networking Marketing success is getting the marketing training you need. You can get that training and try it for $1.00. Click here to learn more: Mike’s Millionaire Game Plan The marketing techniques of Top Earners is available to you. Learn how to market effectively and attract motivated leads using Blogs, Squidoo Lenses, Articles, Facebook, and Video marketing; Go to Mike’s Millionaire Game Plan to learn more.

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The First Draft

Creative Commons License photo credit: mpclemens

You need a blog. You read that everywhere, but how does a blog help you with lead generation with your network marketing business opportunity? You need to get your message about your opportunity in front of the reader. Placing links, opt-in forms, videos and an author’s resource box in the body of the post are just 4 way you can place your message in front of the reader and give them a chance to sign up for your online business opportunity.

  1. Add links in the body of your content. Adding a link to the content is an easy matter of selecting the button that looks like a link of a chain. Select the text you want to link to select the button and a popup screen will allow you to link a URL to the text. It will also have the option of opening the reference page in the current window or a new window. Always select the new window encase the reader closes the window after reading the information they can come back to your post. You can reference various services your online business opportunity may provide that the reader may be want to learn more about. This will increase exposure of your opportunity and drive traffic to your site.
  2. Provide an opt-in form in the post itself. A place for your readers and visitors to opt-in on your blog is always a good idea, but you can also add a specific opt-in form within the body of the post itself. This is putting the form right in front of the reader. Again this increases exposures and will increase leads. If you are providing good and helpful information then you will develop a relationship with your reader and having the opt-in form in the body of the post will provide a chance for the reader to join your list and learn more about your opportunity.
  3. Add a video on your site. Your written content can be very good and communicate your information well. But nothing works as well as combining it with video. Studies have shown that retention levels increase when you combine multiple forms of information. By providing videos right in your posts you have written, audio and visual forms of communication. The video can show you explaining the post in more detail that 500 words could. A short (1 to 2 minute) video can increase the readers’ retention and your relationship with the reader.
  4. Add an author’s resource box at bottom. Just like the author’s resource box on your articles, add one at the end of the blog post. Make the paragraph about you fit the post you are writing about. The resource area should provide a link to your online business opportunity and provide the final pus for the reader to visit your website. As with all of your content there should be a compelling reason to visit your site and a call to action. What benefit does the reader get if they pick the link.

Your blog, while delivery good content, should also provide a chance for the reader to join your online business opportunity. By adding links, opt-in forms, videos and author’s resource box in the body of the post you will put your message in front of the reader and will increase your lead generation. Just by giving them an opportunity to join you will increase your traffic.

Tired of running your business alone with no support and the same old tired ideas. Click this link to look at a new way of starting or growing your business: Mike’s Millionaire Game Plan

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